Microsoft recently completed a case study on us along with a video of our own Dave Williams showing HardLink in action.
Contrast Media are proud to announce that we are now finalists at this year's TUANZ Awards and Microsoft Partner Awards...
The June 2010 issue of Trade a Boat magazine will have a new interactive addition to the cover...
Econsultancy recently posted some interesting statistics on mobile commerce in the US. As the trend continues to rise dramatically in NZ, we thought it would be a good idea for kiwis to get a glimpse of the not-to-distant future...



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HardLink seamlessly connects the real world to engaging interactive online experiences on a mobile device.
HardLink is an end-to-end Mobile Tagging platform, powering the next generation of marketing that’s making offline media more interactive, measurable, effective and fun. HardLink is evolving into a multi-channel, Real To Virtual solution supporting Augmented Reality and other technologies across all communications channels.
HardLink brings together the management and reporting of all your Real To Virtual campaigns into one easy-to-use web portal. HardLink makes it simple to integrate your offline and online campaigns across web, print, film and mobile so you can tie Real To Virtual concepts into any part of your offline presence.
Let your consumers engage with your products and your brand when they want, where they want while you manage all your Real To Virtual marketing and advertising campaigns, easily and in one place. With advanced reporting and integration capabilities, HardLink makes Real To Virtual linking manageable, future-proof and, quite simply, easy.
The HardLink platform recognises which mobile device your consumer is using to Snap a Tag and understands all of the device’s characteristics. This allows your online content to be tailored for the mobile device in use, ensuring your consumers have a great experience, every time they Snap one of your Tags.
HardLink’s smart reporting and integration capabilities provide segmented information allowing you to interact with consumers in real time and change advertising content to meet the needs of the consumer.
Designed and developed entirely in New Zealand, HardLink sets a new standard in delivering flexible, dynamic consumer engagement that is easy to adopt and simple to manage by non-technical marketing personnel.
Whether you want to make your marketing more engaging, accelerate the uptake of mCommerce amongst consumers or even use Mobile Tagging securely within a Line of Business application, HardLink provides the platform for you to succeed.
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ACP Media's Trade A Boat magazine launched in June 2010 with a HardLink-powered Microsoft Tag. Roll over the tag thumbnail in this post to view a larger image you can snap with your mobile phone, or click the thumbnail to view the article...
ACP Media continues to blaze an innovative trail by using HardLink-enabled Microsoft Tags in Motorcycle Trader magazine.