Mobile Tagging - Consumer Benefits

Consumers primarily benefit from the ease of use and zero-error rate offered by Mobile Tagging. The fresh and innovative nature of Mobile Tagging fits especially well with today’s mobile consumer audience.

Mobile Tagging allows consumers to:

Conveniently interact with your advertising

Customers take their mobiles everywhere and view them as the way they want to interact with the digital world. HardLink enables you to deliver to your customers on this most personal of channels and ensure that their experience is great, every time. The more information, trailers, examples, features and special offers you present to your customers that they can choose to consume on their own terms, the more they will feel connected to your brand.

Use tools that are familiar to them

Social media is popular in mobile scenarios with 46% of active Twitter users regularly engaging on mobile devices. Mobile Tagging puts your online presence one Snap away from your increasingly-mobile audience. Your Mobi site can allow your customers to share their feelings and comments immediately to their peers, enabling your customers to share your content on global social networks and reap the exposure benefits.

Easily avoid all typing errors and save time

Snapping a Tag is as simple as starting the Tag reader and pointing the phone’s camera at the Tag. This is far quicker and more accurate than users trying to type an internet address into their device.